Thursday, May 4, 2017

Long Bui, "Globalization and the Public Cartographic of Vietnam Idols"

In the reading by Long Bui about Globalization and the Public Cartographies of Vietnam Idols, the author discusses the cross-cultural role of Vietnam Idol. As seen in other countries, this reality show competition grasps the eyes and ears of many devoted followers throughout the nation. This brings about the idea of cultural authenticity. While some may claim that this was merely copied or taken from the culture of the founded nations, there are unique traits that could argue for Vietnam’s authenticity in the show. Since Vietnam is in a very different state as these other first world nations, there is a great deal of cultural influence. Many resources are received or influenced by these more powerful nations, from economic views to physical goods. Even with the aid of foreign nations, Vietnam continues to struggle with its conditions. While the nation attempts to produce transnational media, there are a great deal of hindrances that occur. To a degree this could be taken as an indirect form of imperialism. There is underlining power that western nations hold over the representation of media. Vietnam seems to have a desire to westernize their nation, almost holding the idea that these conditions are the ideal state. However, there are negative consequences due to the state of the nations. Due to lack of wealth, little people will be able to access these shows causing little progress for major costs. Overall, there seems to be a conflicting view of cultural power and what can be accepted as popular culture.

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